Bam Keith is a Kansas City-based Hip-Hop Artist

I creative directed the brand identity and produced Bam Keith’s latest mind-bender, “Ex-Plug.” Our protagonist? Just casually flipping into an alternate reality where he’s in a surreal face-off with hype man Nino Lee.

To crank up the dreamlike vibes, I kept things minimal and eerie. Think dark, think sparse—wrapped it all in a moody purple-blue haze that lingers scene after scene.